Insights That Power Growth and Innovation

Two weeks ago, we explored how ChatGPT’s Instant Checkout represents a fundamental shift in eCommerce.  We ended with a question: What happens after an AI-driven purchase completes? Today, let’s review the answer.The Moment That Matters The video above demonstrates...

The average retail customer receives 52 receipts per year, yet most brands treat these touchpoints as administrative afterthoughts. In an era where retail margins are under constant pressure and customer acquisition costs have risen 60% since 2020, smart retailers are...

Black Friday 2024 shattered records with $10.8 billion in online sales. While most retailers focused on conversion optimization and checkout friction, the biggest opportunity was what happens after customers complete their purchases.The Inbox Reality Check In the week...

Here’s something that should get your attention: Your order confirmation emails consistently achieve 75%+ open rates, while your marketing campaigns average 25% across industries.  That’s not a small difference, that’s likely your highest-performing communication...

With 2026 budget planning underway, Harvard Business Review data exposes a costly imbalance that finance directors can no longer ignore. The Harvard Business Review Wake-Up Call As marketing teams across the UK finalize their 2026 budgets this month, one statistic...

Mid-Week Industry Reality Check!Your customers are literally reading your receipts more than your marketing emails.... And your receipts look like parking tickets.Diving into engagement data across retail, and the irony is brutal:📧 Marketing emails: 20-25% open rates🧾...

Paper receipts are easy to fake, hard to audit, and painful to reconcile. In a world where 42% of UK organizations have experienced supply chain fraud and 35% have faced procurement fraud in the last 24 months, the need for secure documentation has never been clearer....